According to sifry.com, on July 31, 2006, Technorati tracked its 50 millionth blog. 50 millionth. This means, on average, more than two blogs are created each second of the day. To put this in perspective, imagine yourself in the middle of a crowd of 50 million people and a friend somewhere in the mix. How easy would it be to find this friend? Not very, unless you asked the person next to you, to ask the person next to them and so forth, to locate your friend. Now, think of your blog in the middle of 50 million, (and growing) blogs. Where do you stand? We, and yes I am guilty of this, concern ourselves with the number of incoming and outgoing links, number of page hits per day, per week, per month, but, for what purpose? Unless you’re lucky enough to have a blogging niche, none of this should really matter. Sure, we use Adsense, Pay Per Post and other means of “making a buck” by writing. We certainly won’t become rich, yet we do make a little extra cash. Those bloggers who were involved from the beginning of the blogging revolution have made their money and then some. The rest of us came in a little too late.
Lately I’ve read many blogs discussing Google Page Rank and Alexa Rankings. seomoz.org has a page strength tool and according to the site:
The tool is designed to satisfy the curiosity of webmasters, surfers and web marketing professionals seeking a better metric to quickly assess a site/page’s relative importance and visibility.
I entered my URL. Guess what? I received an error message stating the URL cannot be found. Obviously it’s working, or, I wouldn’t be typing this post. Which brings me to the other aspect of “getting noticed” in the blogging community. Submitting a blog to directories. dmoz.org is the most popular and free, Yahoo!s directory can cost $299 per year just for a listing. One cannot overlook the fact that getting a site listed with dmoz.org is practically impossible, unless you pass their “submissions test”- meaning, are you good enough to be listed. As I’ve stated in the past, the blogosphere is a huge high schoolish clique. The popular kids say who’s allowed in and who doesn’t have what it takes. Is this how blogging began? I seriously doubt it. Someone decided to design a website and talk about his/her life, news, technology, whatever and it took off. 50 million blogs later, we’re swamped with blog topics ranging from religion to celebrities. What happened to being, you? I have no niche. I’m not a parent, I do discuss technology from time to time, but it certainly isn’t my main niche, same with religion and politics. It has become increasingly difficult to find bloggers who are like me. Those who write about how they are feeling at the moment, the ups and downs of just being in the world. Ten years from today, will the rank of a page really matter in ones life? Will the fact a blog wasn’t listed in a top directory really have an impact on life? The answer: no. To those bloggers out there who, like myself, have absolutely no direction in life, or, a blog, take some advice. Stay true to yourself.